We spoke with Dolores’ family and they agreed. We felt that this is what she would want. We remembered how Dolores had been so energised by the prospect of making this record and getting back out on the road to play the songs live, and realised that the most meaningful thing to do was to finish the album we had started with her. As time passed, we began to think about how we might best honour our close friend and bandmate. “After Dolores’ devastating and unexpected passing in January 2018, we took some time out and put all plans on hold. By December 2017, Dolores had completed and recorded the vocals to final demo stage on the eleven songs which feature on this recording, and we had planned to go into the studio to complete the album in early 2018. Speaking to MTV News, Flo Rida said, 'Wynter is a brand-new artist coming off of Atlantic Records.“Over the following months the task of working on what would become In the End began. She matched the song very well, so we went along with it.' Wynter was originally hired by the song's writers as a female vocalist to reference the song for them. 'It sounded really good when I did it,' she told Billboard. This could be good for you.'' Critical reception On reviews for the album, the song received a mixed reception, due to criticism on the use of the sample of ' Blue (Da Ba Dee)'. Billboard magazine reviewed the single positively, said ''Sugar', rides an unlikely interpolation of ' Blue (Da Ba Dee)' by Eiffel 65', but consider it one of the highlights of the album. However, AllMusic said that the song is 'shameless enough to incorporate elements of Eiffel 65's Euro-trash earworm 'Blue (Da Ba Dee)'', but chose it as a track pick. Rap-Up said, 'Hate him or love him, you gotta hand it to Flo Rida for mastering the hit-making formula.

His second single off R.O.O.T.S., “Sugar,” samples Eiffel 65's “Blue (Da Ba Dee).” Flo's Atlantic Records labelmate Wynter Gordon gets her first major feature singing the hook. Meanwhile, in the UK, noted urban writer Pete Lewis of the award-winning Blues & Soul stated 'Flo Rida finally proves once-and-for-all that he's no one-trick-pony, with the melodic uptempo single 'Sugar' effectively relying on a familiar Euro-dance sample to bring the party'. Music video Ī music video for the song was filmed on Apin South Beach, Florida. It opens with a female doctor followed by Flo Rida walking into an operation room with a quick shot of Wynter then Wynter and Flo Rida standing beside one another. It then cuts to Wynter performing set choreography interspersed with female dancers then her dancing solo with flashes of Flo Rida in the operation room with the same female doctor spotted earlier in the music video. The next primary scene showcases Flo Rida in front of other men each seated in a hut on the beach as they spot the doctor in a white bikini walking out from the water. Flo Rida moves out of his seat and progresses forward to greet the doctor but then confusingly realises that she is not actually there. Next Flo Rida and the doctor are seen to be next to each other on the same beach, she following with her arms on him as he raps. They walk to a store in the shape of another hut where Flo Rida purchases ice cream for the both of them. He turns around, confused again as the doctor doesn't appear anywhere in sight. The next scene displays the pair with the doctor seducing Flo Rida then comforting him with food. He then turns her way and once again, she doesn't appear.

The final vision incorporates Flo Rida woken up by the doctor in the operation room & being escorted out, yet she then raises her arm and directs him to follow her back into the room by seductively holding up a bunch of grapes. Flo Rida looks at the camera, smiles and closes the door as the video comes to a close.

The music video was uploaded to YouTube on as part of the 10 year anniversary of Flo Rida's album R.O.O.T.S. 'Sugar' made a ' Hot Shot Debut' at number twenty-five on the Billboard Hot 100, making it Flo Rida's highest debut on the chart. The song made a jump to number seven in its sixth week on the chart, selling 127,000 downloads, a 61% increase from the previous week and eventually reached a peak position of #5. In Canada it made a ' Hot Shot Debut' at #8 on the Canadian Hot 100. The song debuted on the UK Singles Chart at number 35 from album downloads alone and has so far peaked at number eighteen. This marked 'Sugar' Flo Rida's then-third highest charting single in the UK, and with 18 weeks inside the top 100 UK singles chart, it is his fourth longest chart runner behind only ' Low' (75 weeks), ' Right Round' (24 weeks) and ' Elevator' (20 weeks). * Sales figures based on certification alone.Ĭharts Įuropean Hot 100 Singles ( Billboard) It has so far peaked at number 20 in Australia. ^ Shipments figures based on certification alone.

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